Are professional footballers missing a trick on social media?

It’s 5pm, Manchester United have just lost 2-0 in one of the most one-sided Manchester derbies ever. A tweet appears from Bruno Fernandes. Expecting the usual, “Disappointed with the result, we go again next week” robotics, this time it was something quite different. But not in a good way. His social media team posted “Goooood … Continue reading Are professional footballers missing a trick on social media?

Finding fitness opportunities in the pandemic

Gyms all across England re-opened on April 12 after over a year of closure during unpredictable times through the coronavirus pandemic. There have been major losses in that time with The Gym Group among the fitness companies devastated by the pandemic, losing £47.2 million and 45% of its trading days in 2020. Still, exercise has … Continue reading Finding fitness opportunities in the pandemic